PrimeGlobal, an accounting and business advisory association, has partnered with member company Sikich to help its members build technology advisory capabilities and meet rising client demand for related services.

The partnership will provide PrimeGlobal members with practical resources, specialist knowledge and opportunities to collaborate as they develop their advisory services.

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A dedicated Technology Advisory resource hub will help companies assess the opportunity, consider ways to build internal capabilities and access specialist support when needed.

Its materials cover automation, business applications, cloud services, cybersecurity, data and AI, and technology strategy.

The initiative supports PrimeGlobal’s Strategy 2030, which aims to strengthen capabilities, create opportunities and engage its global community as the profession changes.

PrimeGlobal CEO Steve Heathcote said: “Technology advisory represents a major growth opportunity for firms looking to expand their advisory services and deliver greater value to clients.

“Through this partnership with Sikich, we are providing members with practical support, insight and access to specialist expertise that can help them build capability and respond to changing client needs.”

Sikich provides technology advisory services across areas such as business applications, cloud modernisation, cybersecurity, data and AI, managed technology services and strategic technology consulting.

Sikich leading compliance solutions managing principal Richard Lynch said: “Technology continues to reshape how organisations operate, compete and grow, creating significant opportunities for firms to expand the value they deliver to clients.

“At Sikich, we have witnessed firsthand how services such as AI, cybersecurity, cloud modernisation and business applications create clarity for organisations and accelerate achievement of their business objectives.

“We are extremely pleased to partner with PrimeGlobal to share our experience, practical insights and specialised capabilities with member firms around the world as they strengthen their technology advisory offerings and help clients navigate the digital future.”

Earlier this month, PrimeGlobal launched two new initiatives across the Asia-Pacific region to support cross-border collaboration.