EY Global has launched a health consultancy practice to help clients manage costs and improve efficiency.

In a statement the Big Four firm said that health care around the world is being disrupted by unsustainable cost inflation and the rapid rise of digital health technologies. As such the new practice aims at helping clients leverage technology to deliver digital health solutions and use big data and analytics to improve health services management and health outcomes.

The new practice will be headed by global health sector leader Jacques Mulder who previously served as EY global industry and market strategy leader.

Companies from sectors once far removed from health care are entering the health business, Mulder said. "Telecommunications firms are developing approaches to empower patients in managing their health. Information technology companies are entering the fray to tackle the challenge of data analytics."

These trends across the industry are creating a ripple effect that will have a lasting legacy for generations to come, he added. "EY’s new approach to health care consultancy demonstrates that the industry requires a fundamentally different approach for creating new opportunities for cross-sector partnering. It’s time to re-imagine health."

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