PrimeGlobal, an accounting and business advisory association, has introduced two new initiatives across the Asia-Pacific (APAC) region to support cross-border collaboration.
The two initiatives are the China Business Support Desk and the India Global Capability Centre (IGCC).
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The China Business Support Desk will connect organisations looking for assistance in China with PrimeGlobal member companies.
It will also support Chinese businesses seeking accounting and advisory services in overseas markets through the association’s global network.
The IGCC will give companies worldwide access to specialist skills and delivery capacity based in India.
PrimeGlobal CEO Steve Heathcote said: “PrimeGlobal’s strength lies in the collective expertise of our global community.
“The launch of the China Business Support Desk and India Global Capability Centre gives members practical new ways to access that expertise, create opportunities and deliver greater value to their clients.
“These initiatives demonstrate our continued commitment to helping firms collaborate across borders and achieve more together.”
The association said that both initiatives are intended to help organisations manage cross-border business requirements and find relevant expertise within PrimeGlobal’s member community.
The programmes replace reliance on individual contacts or informal introductions with a coordinated process for connecting companies, businesses and advisers with support tailored to their specific needs.
George Guo, who was appointed as PrimeGlobal Asia-Pacific regional executive director in February 2020, said: “China and India continue to play an increasingly important role in global business.
“These initiatives create clearer pathways for firms to access local expertise, build relationships and identify opportunities that support growth both within the region and internationally.”
