RSM UK has named Caroline Hooley as its creative and communications director, a new senior role within the company.
The audit, tax and consulting practice said the position has been created to strengthen its brand as it continues to grow and broaden its transatlantic partnership with member companies in the US, Canada and Ireland.
Access deeper industry intelligence
Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.
Hooley has more than 20 years’ experience in creative and branded content roles across the UK, US, Europe and the Middle East.
Her background includes work as a creative director, writer and multidisciplinary storyteller.
She has previously held senior posts at Deloitte, National Grid and the British Library.
RSM UK partner and CMO Catherine Riches said: “We are thrilled to have Caroline on board. Her proven track record of creative excellence and strategic vision brings a breadth of experience and insight of the kind that will help us unlock the huge potential that lies ahead of us.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData“I am excited about the fresh perspective and new energy that Caroline will bring. Her arrival marks an important milestone, and I look forward to working closely with her as we navigate the next phase of our growth.”
Hooley added: “I am delighted to join RSM UK at what is a pivotal moment for the firm. The ability to connect expertise across disciplines, regions and borders and communicate it with clarity, creativity and purpose has never mattered more.”
