PwC US has
appointed Andrew Winston as an independent sustainability
advisor.

Winston, who is the
co-author of Green to Gold, the international best-selling
guide for companies going green, is an expert on green business,
helping companies use environmental strategy to expand, create
enduring value and build stronger relationships with employees,
customers and other stakeholders.

He is also the author of
Green Recovery, a strategic plan for using environmental
thinking to survive hard economic times.

“PwC is aggressively
growing its sustainability practice, and we see this relationship
as an important and timely opportunity through which to bolster
PwC’s presence in the US marketplace,” PwC US sustainable business
solutions leader Kathy Nieland said.

PwC said Winston will
help the firm to better identify areas where the greatest risks lie
and where the greatest business value may be derived, whether
through sustainability competitive analysis, reporting and
disclosure, revenue enhancement or reputational
initiatives.