Mauricio Mobarak has been appointed president of a regional board that governs the strategic alliance between UC&CS America and EuraAudit International.
His main objectives are to grow the EuraAudit network in the Americas region through the accounting network UC&CS, which is the Americas arm of the alliance. He will also aim to improve the consistency and quality of alliance member firms in the region.
“My role is based on a proposal that was presented to me by EuraAudit International to assist in making the network grow in America, which we are doing,” Mobarak told the International Accounting Bulletin. “We are now in 12 countries within the America region and the next priorities are Brazil, Canada and the US. We need to grow seriously in the US as we only have one office in Florida and two smaller ones in Atlanta and New York.
“At present we are admitting other members in Chile and Guatemala. I think that once we have grown in these countries and others such as Argentina, then other countries such as Ecuador, Bolivia, Paraguay and Uruguay will come along.
“Overall though, EuraAudit’s objective and mine isn’t in the amount of countries that we hope to involve, it’s more in the penetration and quality that we want to offer.”
Mobarak joined EuraAudit in 2005, following an extensive career within the profession, including 15 years working for PricewaterhouseCoopers Mexico (PwC) as a senior manager for the management consulting service line.
“Working with PwC for 15 years gave me the insight into how such a firm works. Once you leave such a big firm it is an inevitable feeling that wherever you end up you strive to be something quite similar,” he explained.
Since then, he has been involved in many functions within the network, including a strategic alliance contract with UC&CS America in 2006, which took the number of CPA firms from one in Peru to 38 in 12 countries. In the most recent fiscal year, the network recorded an overall combined fee income of $17 million for the Americas region.
“I want to take UC&CS America and EuraAudit as far as I can,” Mobarak added. “I want to give to all our associates all the elements that are available in a Big Four firm, including methodologies, people, specialists and professionalism. We are creating our own Big Four which is not [concerned primarily] about size, but rather quality and the elements needed to support a practice.”
Mobarak will continue to serve his role as president of UC&CS America and strategic partner of EuraAudit International.