DNS Associates have become Watford Business Club partners, providing the business with opportunities to experience big-brand exposure at a Premier League football club. Through the company’s association with the Football Club, DNS Associates’ logo is broadcast to more than 20,000 fans at Vicarage Road throughout every Watford FC home match, as well as potentially reaching a global audience.
The Watford FC Business Club is formed through a partnership between Eleven Sports Media and the Football Club that enables regional companies to be associated with a global sports brand. The arrangement means DNS Associates branding appears on crowd-facing digital LED boards; jumbotron screens, adjacent to the pitch; and StadiumTV and StatZone screens located within the concourses.